Is AI a friend or foe; a productivity enhancer or job-killer? Economist and top-50 professional futurist Rebecca Ryan will take us on a journey to explore the nuanced frontier where AI and human workers converge in ways that are relevant to business owners and leaders. Rebecca will NOT rehash headlines; she’ll offer insight and ah-ha moments that explore three powerful overlooked dynamics affecting business, markets, and industries: The emergence of entirely new business opportunities, niches, and value; The uneven adoption patterns creating both competitive risks and market gaps across industries; The critical role of customer psychology in determining where AI will advance quickly versus where human touch maintains its premium. Get ready for practical takeaways, real talk, and live Q&A with one of the most engaging voices in future-focused business. “Rebecca is a human spark plug” and you won’t want to miss this dynamic and interactive session.

Dive into the practical applications of Generative AI, including how it can be leveraged to enhance work and drive innovation. Amanda will provide a high-level understanding of Generative AI, focusing on actionable use cases that attendees can implement in their own roles. The sessions includes examples using Microsoft's free Copilot tool, but what is learned here can also be utilized across other models like Chat GPT, Claude, etc. This high-level, beginner-friendly overview of Generative AI and its impact on the workplace offers actionable insights that attendees can implement at their own jobs.

Discover how Artificial Intelligence can transform your marketing funnel, streamlining processes and enhancing results at every stage. Explore practical AI applications for businesses of all sizes, using a proven framework to address each stage of the funnel—Awareness, Interest, Consideration, and Conversion. Learn how AI tools can: * Automate trend analysis and content creation to engage your audience effectively. * Personalize email campaigns and provide tailored customer recommendations. * Enhance decision-making with AI-driven analytics and predictive insights. * Optimize your calls-to-action with data-backed A/B testing for better conversions. Through actionable examples and real-world insights, this session will help you leverage AI to make smarter and faster decisions to grow your business.

Ryan will share how Plexus Corp is integrating artificial intelligence into their business, offering an opportunity for other businesses to learn from what Plexus is doing and decide how your business could modify its their approach.

Join Mike as he explores how small and mid-sized businesses can leverage AI tools like ChatGPT to streamline operations, improve customer engagement, and enhance decision-making. From real-world case studies to actionable prompts, attendees will leave equipped with strategies to incorporate AI into their daily workflows and grow their businesses effectively. Learn how AI can be applied practically in daily business operations, enhance productivity, and improve customer outcomes—all without needing advanced technical knowledge.

This engaging panel discussion will highlight the everyday uses and adoption of AI at U.S. Venture. Panelists will share diverse perspectives from various areas within the organization, including a Citizen Developer, a leader within their Learning & Development team, a leader from Data & Analytics, and a founding leader of U.S. Venture's 'Finding a Better Way' Innovation Learning Series. Discover how AI is driving innovation and transforming daily operations across different teams. Learn from real-world examples and success stories about how AI is being integrated into our workflows to enhance efficiency, foster creativity, and inspire change at all levels.

Criminals are far more adaptable than is typically assumed. The advent of powerful and accessible AI tools is a perfect example of this in action. Armed with the power to more effectively mislead victims and bypass controls, criminals utilizing AI-based technologies such as generative AI and deepfakes are overcoming past barriers to success. For consumers and the organizations that serve them, preventing AI-enabled identity fraud and scams has become more challenging than ever, as a result. And with the threat of regulations that place even more of the onus on service providers, the time to act is now.

In this session, you will learn how to embark on your AI journey and develop relevant use cases for consideration. Discover techniques to determine whether AI is suitable for enhancing productivity or driving innovative, game-changing solutions right here locally to the Fox Cities. Brian will showcase both simple and advanced uses of Artificial Intelligence in areas such as Generative AI, Large Language Models, and Machine Learning.

In a world where algorithms, automation, and artificial intelligence are reshaping every touchpoint, the role of social media marketing is evolving at breakneck speed. In this session, we will unpack how AI is transforming content creation, audience targeting, platform dynamics, and the very nature of human connection online. Blending strategic insights with practical applications, Brad will guide attendees through what’s changing, what opportunities are emerging, and how brands can stay authentically connected in an increasingly automated world.

Artificial intelligence is transforming industries, raising critical legal questions in areas like intellectual property ownership and hiring practices. During this presentation Amundsen Davis attorneys will explore key issues, including patentability, copyright and trademark concerns AI generated content. They will also discuss the role of AI in recruitment and hiring decisions. Learn about emerging regulations, risks, and best practices to navigate artificial intelligence in creative and hiring processes.

Hear firsthand how three businesses of varying sizes are embracing AI to drive innovation, efficiency, and growth. This engaging panel features John Kreul, CIO of Jewelers Mutual, representing a large employer; Kevin Beauchamp, CEO/President of Galloway, offering the perspective of a mid-sized business; and Kim O'Brien, CEO of Entrusted Technology Solutions, sharing insights from a small business standpoint. Each leader will provide a real-world look at how AI is being implemented within their organizations, the challenges they've faced, and the opportunities they've unlocked. Whether you're just starting your AI journey or looking to scale your efforts, their experiences will inspire and inform your next steps.