Opened in 1954, Cross & Oberlie has remained a small family-owned business producing high-quality products for over 70 years. One component of this long history of success has been the business’ dedication to enhancing its capabilities, which includes the introduction of new, high-quality printers. Recently, the company has replaced its two HP Scitex FB700 Industrial Printers with a new HP Latex R2000 Plus Printer after seeing the benefits this printer provides from its first purchase of an R2000 in 2019. Steve Bezella, owner of Cross & Oberlie, explains the benefits of this upgrade, noting that this new press is “increasing production capabilities and decreasing lead time” for customers. Unlike the old printers that used UV printing, the R2000 utilizes water-based Latex ink which allows for odorless prints that are environmentally sustainable.
Additionally, the R2000 produces a vibrantly colored product on a myriad of different materials. The new printer can produce signs as small as 12” by 18” to those as large as 48” by 98”. The R2000 provides the business with the ability to offer its customers both poly-coated and corrugated signs as well as items like magnets, decals, and other promotional products.
Cross & Oberlie’s new printer, the R2000, provides customers with clear images and vibrant colors on everything they need. The company caters to the needs of political candidates through its website PoliticalLawnSigns.com, as well as to businesses of all sizes through PromoteSigns.com. Regardless of whether a customer is looking for political signs or promotional signs, Cross & Oberlie offers a quality product guaranteed by a long history of the company’s dedication to customer satisfaction.
